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Buried Treasure: Kwon Eunbi – Simulation

A K-pop act’s title track isn’t always the best song on their album, even if it’s the one most people will hear. Sometimes, b-sides deserve recognition too. In the singles-oriented world of K-pop, I want to spotlight some of these buried treasures and give them the props they deserve.

Kwon Eunbi has released her strongest mini album yet. Lethality explores multiple genres – sometimes within the same song. Those looking for a sonic sequel to this spring’s Glitch will flock toward the similarly aloof Croquis. I’m a little more interested in the funky Simulation – even despite its odd structure.

Up until the second verse, I was convinced Simulation would be one of the year’s best b-sides. Its retro groove, flanked by flourishes of rhythm guitar, is perfectly suited to my taste. And, the vamping chorus is pure bliss – bringing to mind pop divas like Kylie Minogue and Girls Aloud. Eunbi has never sounded more commanding, and I love this style on her.

Then, Simulation gets weird. At first, I’m into its beat switch-up and experimental production. The second verse is quite beguiling even if it dulls the song’s energy. But, the diversion goes on a bit too long. A slight edit here would have greatly improved Simulation’s overall effect and preserved the momentum the track had been building. When we finally launch back into the dramatic chorus, I can’t help but want more. I guess that could be a strength since it has me reaching for the replay button. But, it also makes Simulation feel like the appetizer for stronger things to come. If she can harness this sound on an upcoming title track, all bets are off.

Hooks 8 Production 8 Longevity 9 Bias 9 RATING 8.5

Grade: B

Original Article